Why YouTube and Video Needs To Be In Your Marketing Funnel



Even at the time of this writing, in mid-2011, video marketing and YouTube are still powerful for SEO and increasing site visitors. Remember that videos, for business purposes, is still considered content, and so high quality content still applies with video marketing. Well, we can definitely point you in the right direction with getting your video campaigns off to a solid start.

It is possible to find willing business owners at YouTube who will want to work with you in the video creation area. Both of you will benefit, obviously, because any videos you create can be uploaded to two channels - get it? This will allow you to get noticed by a larger set of audience, giving you more leverage and targeted exposure while you bring down your workload. Always keep your eyes peeled for a good JV - always. Your goal should be to partner with someone that already has a presence on YouTube and isn't afraid to experiment. You will find more willing JV partners if you wait until you have a few hundred subscribers, or so. The other benefits include gaining additional exposure and getting your name out there in your niche.

One of the most important points that you need to keep in mind in order to find success with YouTube is to keep your videos short, the maximum length you should go for is 5 minutes. If all your videos are long, and especially not too compelling, then you will have some difficulties. When in doubt, ask a friend to give you totally honest feedback and opinions about your latest creations. You can make shorter videos and just see what kinds of comments you receive from people. If you are good enough you will get some subscribers, and then at that point you can deviate from things and experiment.

One thing is for sure with YouTube, it is hard to get bored since there are videos on so many different topics. Just like with a blog, you need to keep your channel from going stale with no new videos for months on end. How much and how far you decide to take this is your decision, but there is so much good that videos can do for your business. You can think about video marketing much like article marketing in that you should consistently crank them out and get them working for you. You should also place your videos on your website or blog, and just generally be aggressive about it.

You have a very good idea at this point about what you should be doing at YouTube

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